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Leadership Coaching vs. Executive Coaching - what is the difference?

  • Writer: Michalina Buenk
    Michalina Buenk
  • Sep 21, 2023
  • 5 min read

Updated: Sep 23, 2023

Introduction: Leadership Coaching vs Executive Consulting, aren’t they the same?

So you’ve heard both terms and think – aren’t they the same thing? Well, ‘the same but different’ answer comes to mind! Let me explain.

Leadership Coaching vs. Executive Coaching – what are the differences and similarities?

Similarities between leadership coaching and executive coaching


Personalised Approach. Leadership and executive coaching are tailored to the individual's needs, aspirations, and challenges. There's no one-size-fits-all approach.


Confidentiality. Both forms of coaching maintain strict confidentiality, ensuring professionals can discuss challenges openly.


Goal-Oriented. Both types of coaching are rooted in achieving specific outcomes, be it personal development of mindset or skillset, a leader’s impact and influence on organisational growth, or decision-making, relationship management and conflict resolution, etc.


Feedback based. Both incorporate a robust feedback mechanism, allowing for reflection, self-awareness, and tailored and agreed measures for success, whatever the success definition is for the person being coached.


Differences between leadership and executive coaching


The differences come from the topics the coachee raises and the experience of the coach they work with. Some examples for you:


Depth of Challenges. Executive coaching often delves into more complex challenges of the organisation and the impact of top executives on it, given their vast responsibilities. While deep and powerful, leadership coaching might not always touch upon nuances of organisational workings, as the focus areas will depend on the personal career situation of the coachee.


Scope of Influence. Whilst executive coaching is tailored specifically for C-suite executives, leadership coaching focuses on broad leadership attributes that can be applied across various roles, hierarchies and cultures.


Duration & Intensity. As coaching is a personal journey, how often or how long you work with a coach does not matter. What you may notice is that executives have short periods of time available, and so they may use them in an intensive way whilst developing leadership skills and practical application, and results may take a longer period of time. But again, it is linked to the goals of the person being coached.


Why the distinction matters?


Because mostly, it is the organisations that provide coaching services, although it is not uncommon that ambitious individuals seek out their own coaches too. So the distinction will be more to do with the ‘purchasing’ route actually.


Organisation’s choice. By distinguishing between the two, organisations can provide targeted coaching solutions for their talent, ensuring that individuals at all levels receive the guidance they need.


Costs. Executive coaching, given its specificity and depth, will be more expensive. Organisations can ensure they can afford leadership coaching for those who might not need the depth of executive coaching but need professional development support.


Encouraging growth. By offering leadership coaching, organisations clearly communicate how important fostering a culture of continuous learning is for them and that they invest in their people long term. Individuals could find a leadership coach for themselves as a trusted growth partner in their career as and when they need them.


What are the areas executive coaching supports with?


If you would like to decide which type of coaching you need, have a look through the below topics:


Strategic Thinking & Visioning. Assisting executives in crafting a compelling vision for the organization and translating that into actionable strategy.


Organizational Politics & Dynamics. Navigating the intricacies of organizational politics, understanding hidden power structures, and influencing across boundaries without formal authority.


Board Relations & Governance. Engaging with, reporting to, and managing relationships with board members, shareholders, and other high-stake entities.


Merger & Acquisition (M&A) Leadership. Leading organizations through M&As, including blending cultures, integrating operations, and managing communications.


Global Leadership. Leading across different cultures, countries, and regions, understanding global markets, and managing geographically dispersed teams.


Legacy & Succession Planning. Considering the long-term impact of decisions and ensuring a smooth transition for successors.


High-Stakes Decision Making. Coaching for situations where decisions have significant financial, organizational, or reputational implications.


Crisis Communication. Preparing for and managing public relations during organizational crises, scandals, or other high-visibility events.


Personal Brand & Reputation Management. Crafting and maintaining a personal brand that aligns with organizational goals, especially in the age of digital media.


Stakeholder Engagement. Building and maintaining relationships with a diverse range of stakeholders, from government officials to community leaders.


Corporate Social Responsibility (CSR) & Ethics. Aligning organizational goals with broader social and environmental responsibilities, ensuring ethical operations and decision-making.


Financial Acumen. While not every executive needs to be a finance expert, understanding financial reports, market dynamics, and the financial implications of decisions is crucial.


Scalability & Growth. Leading organizations through rapid growth phases, ensuring that infrastructure, culture, and processes scale appropriately.


Executive Presence. Developing a demeanour, communication style, and gravitas suitable for high-level leadership contexts.


Work-Life Integration. At the executive level, the boundaries between personal and professional often blur, so achieving a sustainable balance or integration becomes a focal point.


Managing Public Scrutiny. Handling the pressures and responsibilities of being in the public eye, especially relevant for leaders of high-profile organizations.


Innovation & Disruption. Leading organizations in industries where innovation is rapid, and the threat of disruption is ever-present.


Regulatory & Compliance Challenges. Understanding and navigating complex regulatory environments, especially relevant for certain industries like finance or pharmaceuticals.


What are the areas leadership coaching supports with?


And here is the list of topics that coachees would discuss with a leadership coach:


Self-awareness. Understanding one's own strengths, weaknesses, values, and motivations.


Emotional Intelligence. Recognizing, understanding, and managing our own emotions as well as the emotions of others.


Communication Skills. Enhancing verbal, non-verbal, and written communication. This includes listening skills, providing feedback, and conflict resolution.


Vision and Strategy. Helping leaders set a clear direction for their team or organization and plan the steps to get there.


Decision Making. Improving the process of making decisions, understanding consequences, and taking calculated risks.


Delegation. Understanding when and how to delegate tasks effectively, ensuring that tasks are appropriately matched to team members' skills and development needs.


Time Management & Productivity. Prioritizing tasks, managing time efficiently, and ensuring that both the leader and their team are productive.


Change Management. Leading teams through change, understanding resistance, and fostering a positive change environment.


Team Dynamics & Building High-Performing Teams. Understanding group dynamics, team roles, and how to foster collaboration and trust among team members.


Motivation & Engagement. Understanding what drives individuals, and how to inspire and engage them.


Succession Planning & Talent Development. Identifying and nurturing future leaders within the organization.


Performance Management. Setting clear expectations, providing regular feedback, and handling performance issues.


Work-life Balance. Managing the demands of work and personal life, and ensuring one doesn't overshadow the other.


Stakeholder Management. Identifying and effectively managing relationships with key individuals or groups who can affect or are affected by a leader's actions.


Ethical Leadership. Understanding and upholding ethical standards and leading with integrity.


Cultural Competence. Leading in diverse environments, understanding cultural nuances, and promoting inclusivity.


Innovative Thinking. Encouraging and fostering innovation and creative problem-solving within teams.


Crisis Management. Preparing for, managing, and recovering from crises.


Personal Resilience & Stress Management. Building resilience to handle challenges and managing stress effectively.


Career Development & Transitioning. Planning for career progression, shifts, or transitions to new roles or industries.


Conclusion: Get the right coach for your professional and personal growth


Your goals and aspirations will be unique to you and you can bring any of them to the table when working with a coach. What is crucial is that you feel the right fit with your coach to trust them and work together.


Whatever you want to call the specialisms, coaching is one of the most powerful journeys you will ever be on to really understand your potential and move forward to achieve your dreams and goals. It is a deep look into and a way of nurturing your mindset, skillset and relationships around you that build your reality.



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